infographics.

STORYTELLING + VECTOR ART +

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What is an infographic?

Though infographics have become a go-to marketing tool over the last decade, we still commonly receive questions about the various terms used to describe this field of design. What is the difference between data visualization, information design, visual content, and infographics? The confusion is understandable. Many of the labels thrown around not only overlap but can be open to individual interpretation. It gets tricky.